Cut from the same cloth 2.0

Big up for the feedback on yesterdays post...thought I'd answer Waste Republic...hope it don't sound preachy!!

 

As for Myspace I think he’s simply supplying a demand and staying ahead of the curve...and he’s obviously got seriously big plans…couple of quotes from the man himself.

"There is so much media now with the Internet and people, and so easy and so cheap to start a newspaper or start a magazine, there’s just millions of voices and people want to be heard."_Rupert Murdoch

During the US Gold-Rush, the people who made the real money were not those digging for and finding the gold…It was those selling the tents, picks, shovels etc to the prospectors…I always thought this was hype, but is true stories…http://historylink.org/essays/output.cfm?file_id=8193

Murdoch is doing the same thing…also the fact that more people are leaving traditional media to go online and taking the billions of advertising revenue with them, he needs to stay in the game.

By owning myspace he's selling opportunity to the prospectors (both users & brands!). His largest newspaper in the UK (The Sun) sells 3 million papers, yet Myspace already has over 5 million unique UK users. The myspace user-base is very different and much younger than the Sun readership, so he’s winning all round.

FYI: Myspace reported it’s 100 millionth (global) user in 2006!! Muthaf**ka that's what you call "tougher than Nigerian hair"!

So, aside of literally owning the paper mill, how else can the empire benefit him? On so many different levels it seems...over to you Mr Murdoch;

"As with all politically lead governments, foreign investment is the slowest in the media section. Politicians are somewhat paranoid about the media but we still think it’s worthwhile....All forms of government ultimately are not going to succeed in trying to control or censor the Internet."
Rupert Murdoch

in other words...